Base - Customer Led Growth

Base allows you to tap into your company’s most powerful growth engine - your customers. As pioneers of the Customer-Led Growth (CLG) evolution, we deliver a designated customer marketing platform helping B2B organizations create an ongoing and personalized lifecycle engagement with their customer base at scale. By analyzing each customer/user's individual journey in all touchpoints and leveraging insights for engagement - you’re able to engage contextually and increase product adoption, loyalty and acts of advocacy, cross-sell and upsell motions, retention, and feedback at scale.

Mastering Product-Led Growth: What is PLG and how to Model for Sustainable Growth - Cornel Lazar

The importance of a customer-led growth strategy

TrustRadius

Base - Crunchbase Company Profile & Funding

TrustRadius

Leading the Industry: Base's Inaugural Customer-Led Growth (CLG) Survey - Base

Customer-Led Growth vs Product-Led Growth Guide For SaaS

Product-Led Growth vs. Sales-Led Growth: Which is Best for You

Base - Customer Led Growth

Top Engagement companies and startups in California, F6S Companies - California

A guide to customer-led growth (CLG) for SaaS Companies + Steps to implement

Growth Hacking Solutions. The focus of almost any company has…, by Tami Bronner, Vertex Ventures IL