DIY r Moriah Elizabeth Launching Nail Polish Brand With Brooklyn Incubator 'Slate' - Tubefilter

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Arts and crafts r Moriah Elizabeth has teamed up with Brooklyn-based, influencer-focused beauty incubator Slate to launch her very own nail polish brand. Arriving on Dec. 10, ME Nails – for Elizabeth’s initials – is Slate Brands’ second-ever launch. The company says it differs from other partners in that it seeks to convey a creator-specific vision -- rather than a generic launch -- while taking care of testing, regulations, warehousing, and logistics on the back-end. Elizabeth is best known for her DIY art ventures – including custom-painted squishy toys, shoes, phones, and other objects – with her hands a focal point of many videos (and thus her nails, too). The line comprises six non-toxic, cruelty-free, vegan, and gluten-free nail polishes based on Elizabeth’s favorite pastel rainbow colors. She also designed the logo and packaging design details. Arts and crafts r Moriah Elizabeth has teamed up with Brooklyn-based, influencer-focused beauty incubator Slate to launch her very own nail polish brand.